“Healthcare marketing” used to be a matter of bedside manner and the occasional speech to a civic club. Today, it’s a dizzying array of mind-blowing technologies, ever changing consumer expectations and a not always smooth relationship between managed care providers and their subscribers.  

To help our clients best manage their own health in this industry, we’ve spent a lot of time studying the perceptions of physicians, consumers, insurers, quality control specialists, caregivers and others. 

We’ve explored the dimensions of universal healthcare, aided in the development of a national, consumer-driven healthcare “report card,” and helped bring quality health care services to the nation’s needy and uninsured. 

We have worked with the following:

• Baptist Hospital/Montclair 
• Blue Cross and Blue Shield of Virginia 
• Bon Secours Health Corporation 
• Borgess Health Alliance 
• Carroll County (MD) General Hospital
• Children’s Hospital of the King’s Daughters
• Columbia Presbyterian Hospital
• Community Hospitals Indianapolis 
• DePaul Medical Center
• Mary Washington Hospital
• OsteoTech./Healthcare Research
• Rivendell of America 
• Riverside Health System/Virginia
• ReLife Rehabilitation Systems, Inc.
• Sandoz Pharmaceuticals
• Sentara Health Systems 
• Snowden Mental Health System
• United Network for Organ Sharing (UNOS) 
• Vanderbilt Health Plan
• Valley Health System, Ridgwood, NJ
• Virginia Health Quality Center
• Washington Hospital Center